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Latest Activity

Jon Floyd posted a blog post

This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it fascinating and was intrigued. I wanted to share in a special post. Everyone please share and give Kipp and I your feedback on thi…

This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it fascinating and was intrigued. I wanted to share in a special post. Everyone please share and give Kipp and I your feedback on this. What are your thoughts? Insights? Additions?The traditional marketing model in which marketers were only responsible for creating a…See More
yesterday
Nancy Long posted blog posts
Thursday
Nancy Long posted a status
"8 great ‪Apps‬ that can help smooth your ‎Driving‬ experience and save money on fuel. Read our blog to know More http://bit.ly/1H5W6Yf"
Thursday
Nancy Long promoted Nancy Long's blog post The tyres keep you running...know the actual importance.
Thursday
Nancy Long posted a photo
Thursday
Nancy Long commented on Daina Martin's blog post 5 Quiet and Dangerous Driving Distractions
"Really it's very important to know everyone while driving. This article is very useful to avoid distraction while driving. Distracted driving is any activity that could divert a person's attention away from the primary task of driving. All…"
Thursday
Nancy Long promoted Daina Martin's blog post 5 Quiet and Dangerous Driving Distractions
Thursday
Nancy Long updated their profile
Thursday
Jon Floyd posted videos
Wednesday
Jon Floyd posted a status
Wednesday
John Sternal posted a blog post

CAR LEASE CREDIT APPROVALS RISE 3.5% ENTERING JULY

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals entering July saw a healthy rebound from June levels, jumping 3.5% to an overall approvals rate of 72.0%, compared with just 69.6% in the previous month. The year-to-date approvals rate improved to 68.0%, hovering closely to the “healthy” average of 70% that Swapalease.com has historically benchmarked. Swapalease.com executives feel the July numbers reflect the continued summer strength in dealer…See More
Tuesday
Black Book posted a blog post

Car Values Depreciate at Twice the Rate of Truck Values

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. While most car segments continue to face generally higher depreciation compared with trucks, the Black Book editors noticed this past week that it’s not just smaller cars feeling heavier depreciation right now. As an example, this week’s…See More
Tuesday
Nancy Long posted a blog post

Safety Tips While Traveling with Pets

Are you planning to take your beloved pets on a ‪‎Long Drive‬ this summer? follow these simple guidelines to keep them safe and enjoy your ride with your pets. follow these simple guidelines to keep them safe.1. Well Ventilated Areas2. Breaking Down3. Leashes and Collars4. Pet Traveling Kit5. Get Them…See More
Jul 24
Nancy Long posted a status
"Go for regular car maintenance. It’s a smart way of saving money. http://www.a-ztechautomotive.com/"
Jul 24
Gavin Mason is now a member of Automotive Social
Jul 23
Profile IconTed Brennan and Tanya Stoll joined Automotive Social
Jul 21
Black Book posted a blog post

All Car Segments Declined While Pickup Trucks Held Values

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. Given the time of year, Black Book editors are beginning to notice a healthy amount of 2015 model-year vehicles entering the auction lanes. This is in line with typical seasonal patterns, especially as dealers begin to prepare their…See More
Jul 21
Nancy Long posted a status
"Are you looking to replace your car’s thermal expansion valve? Read this A-Z Tech Automotive blog for great DIY tips. http://bit.ly/1OghhwT"
Jul 21
Jeff Glackin promoted JD Rucker's blog post You're Probably Missing the Real Value of Social Media
Jul 19
Nancy Long posted a status
"Are you planning to take your pets on a ‪Long Drive‬? Check out this latest blog for some great safety tips for them. http://bit.ly/1KvQSL5"
Jul 16

Automotive Social Google Adsense

Call For Automotive Social Media Marketing Network Administrators

This Community (Automotive Social Media Marketing Network) has been created to serve as an online exchange for social media marketing and reputation management "Best Practice" content, a place for groups of like-minded professionals and to serve and showcase its members. The Automotive Social Media Marketing Network, will showcase relevant and valuable content as the subject of email notices sent to all network members, as well as be a central distribution point for relevant Automotive Social Media Marketing content to be syndicated across multiple relevant social media channels based on specific topics, format and subject matter. This network reserves the right to restrict and manage the membership roster to ensure that members are qualified automotive social media marketers who are actively employed in the automotive, retail, marketing. advertising or social media industries, and have the ability to engage in this network with other members without EXCESSIVE influence from any individual company, business or special interest. The role of an Automotive Social Media Marketing Network Member will be to participate, comment, blog, discuss, reference, assist, enhance and contribute to this network's mission... Being an online professional exchange network focused on the strategies, tactics and proven best practices that car dealers and auto groups can use to leverage social media as a tool in achieving marketing communications, customer relationship and reputation management objectives.

Blog Posts

This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it fascinating and was intrigued. I wanted to share in a special post. Everyone please share and give Kipp and I your feedback on thi…

Posted by Jon Floyd on July 31, 2015 at 5:30pm 0 Comments

This was sent to me by Kipp Bodnar VP Marketing, HubSpot. I found it fascinating and was intrigued. I wanted to share in a special post. Everyone please share and give Kipp and I your feedback on this. What are your thoughts? Insights? Additions?

The traditional marketing model in which marketers were only responsible for creating a few promotional campaigns per quarter no longer makes sense in today’s fast-paced, digital world.

Today, digital marketers operate on a continuous schedule that matches the hypercompetitive online space in which we operate. Rather than create a few campaigns at a time, we are always publishing content, designing offers, and nurturing leads. As a result, successful online marketers have to analyze and identify ways to…

Continue

Please increase my life..listen to you car

Posted by Nancy Long on July 30, 2015 at 5:13am 0 Comments

Service to your car is really very important and thus that makes it more robust to any damage,With my personal experince I can tell you 

failing to take care of your vehicle  can have negative effects on it

1).If you keep on delaying automatically high expenses will come in – A reason many people use for not keeping their car maintained is cost but regular maintenance can actually cut the cost.

2).Accidents can happen as squeaky brakes left untreated can lead to much worse problems such as brake failure that can lead to serious damage.

The tyres keep you running...know the actual importance.

Posted by Nancy Long on July 29, 2015 at 7:54am 0 Comments

One should not underestimate the importance of good tyres.The main functions of tyres are namely,
supporting:-
the four tyres and the air inside them support the weight of your car.
absorbers:-
the air or nitrogen in the tyres act as a spring and this dramatically increases your comfort.
braking force deliverance:-
they help in correctly transmitting breaking force across the drive.
steering:-
they help in proper steering of your car.
Good tyres result in better fuel efficiency thus cutting co2 emissions overall a boon for the driver.

CAR LEASE CREDIT APPROVALS RISE 3.5% ENTERING JULY

Posted by John Sternal on July 28, 2015 at 10:08am 0 Comments

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals entering July saw a healthy rebound from June levels, jumping 3.5% to an overall approvals rate of 72.0%, compared with just 69.6% in the previous month.



The year-to-date approvals rate improved to 68.0%, hovering closely to the “healthy” average of 70% that Swapalease.com has historically benchmarked. Swapalease.com executives feel the July numbers reflect the continued summer strength in dealer showrooms, with a continued flow of growth in car sales.



Compared to the previous year, the lease credit approvals rate has been steadily improving, with last year’s YTD rate at just 64.5%.



The lease credit approval rate has admittedly experienced some volatility over the past twelve months, with the approvals rate up and down from one month to the next. Swapalease.com executives continue to feel there remains a steady flow of credit-challenged individuals from…

Continue

Car Values Depreciate at Twice the Rate of Truck Values

Posted by Black Book on July 28, 2015 at 8:03am 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

While most car segments continue to face generally higher depreciation compared with trucks, the Black Book editors noticed this past week that it’s not just smaller cars feeling heavier depreciation right now. As an example, this week’s Market Insights report shows Full-Size Cars and Upper Midsize Cars also showing larger-than-average depreciation on the week.

 

“Depreciation rate on car segments picked up a little. While trucks continued to perform better, a couple of previously strong segments experienced a market correction,” said Anil Goyal, Vice President of Automotive Valuation and Analytics.

 

  • Overall, the volume-weighted car values decreased by 0.62% last week, higher…
Continue

Safety Tips While Traveling with Pets

Posted by Nancy Long on July 24, 2015 at 8:01am 0 Comments

Are you planning to take your beloved pets on a ‪‎Long Drive‬ this summer? follow these simple guidelines to keep them safe and enjoy your ride with your pets. follow these simple guidelines to keep them safe.

1. Well Ventilated Areas

2. Breaking Down

3. Leashes and Collars

4. Pet Traveling Kit

5. Get Them Ready

    

Check out this A-Z Tech Automotive blog in more details for some great Safety Tips While Traveling with…

All Car Segments Declined While Pickup Trucks Held Values

Posted by Black Book on July 21, 2015 at 9:24am 0 Comments

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

Given the time of year, Black Book editors are beginning to notice a healthy amount of 2015 model-year vehicles entering the auction lanes. This is in line with typical seasonal patterns, especially as dealers begin to prepare their inventory for 2016 models, which are expected to arrive in just a few short weeks. For this past week of auction activity, Upper Mid-Size Cars, Entry Mid-Size Cars and Luxury Level Cars led with the highest weekly price declines.

 

“Car segment values continue to decline at a steady pace while most pickup and SUV truck segments enjoy strong retention,” said Anil Goyal, Vice President of Automotive Valuation and Analytics.

 

  • Overall, the…
Continue

What Not to Do When Going for Your Solo Motorcycle Trip in India

Posted by Rajat Tyagi on July 15, 2015 at 10:58pm 0 Comments

Traveling solo is a feat everyone with an adventurous bone in their body should attempt at least once in their lifetime. But is going alone as romantic as it sounds? Well, that’s what this article discusses – how to avoid risking your safety while enjoying your lone journey.

There are fewer pleasures in life than going on a solo motorcycle trip in a country where language, culture – and often landscape – change every 100 miles. The cult of motorcycle road trips has been around in India for quite a while; however, most of these trips involve groups – the solo rider is a rare breed.

If you are one of those who have been inspired by the stories of epic journeys of those who found their calling in riding across country roads with no one but their wheels and the cool air for company, here is what you should avoid at all costs when you finally hit the gravel.

1. Traveling on a whim: It’s true that a solo road trip is…

Continue

BLACK BOOK’S RICKY BEGGS INDUCTED INTO PRESTIGIOUS NIADA RING OF HONOR

Posted by Black Book on July 15, 2015 at 10:18am 0 Comments

Black Book is proud to announce that Ricky Beggs, previously Senior Vice President, was honored as the newest member of the prestigious Ring of Honor for the National Independent Automobile Dealers Association (NIADA). The award is presented annually to an executive who has exemplified outstanding performance, leadership and has added to the growth of the automotive industry.



Beggs served Black Book for 34 years before retiring in April earlier this year. During his time with the company, Beggs was a trusted voice among automotive professionals providing the most accurate valuation data available. Beggs becomes the fourth member of Black Book and 24th industry leader to join the Ring of Honor.



“I am truly honored to have been able to have some influence on Black Book and the automotive industry and honored to be amongst this group of past recipients that have had a major impact on the way used cars are sold,” said Beggs. “I would not be receiving this special…

Continue

Trucks Remain Ahead While Most Car Values Declined

Posted by Black Book on July 14, 2015 at 10:37am 0 Comments

   

 

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

In this week’s report, the Black Book editors saw data that showed a brief change in car retention in early July before car patterns quickly returned to a more “summer normal” rate of depreciation this past week. Additionally, the editors are tracking larger-than-normal depreciation among full-size vans driven largely by increasing supply, which impact mid-size businesses and service-level drivers.

 

“After an aberration last week, car values continued their decline at a higher pace as compared to trucks. Entry Level Cars dropped the most while Compact SUVs retained their value,” said Anil Goyal, Vice President of Automotive Valuation and…

Continue

#AutoMarketing on Twitter

Forum

3 things Car Dealers are doing wrong on Facebook

Started by Myles Harris in Social Media Marketing Oct 29, 2014. 0 Replies

Part of what we do at Petrol Digital is a**** a dealers Facebook page. Here are three of the most common things dealers are doing wrong on Facebook.1. Not replying to reviewsThe Facebook 5 star…Continue

Tags: Facebook

End of the Road for Auto Repair Shops? Research White Paper for Automotive Professionals and Owners

Started by Russell Logan in Traffic Sep 22, 2014. 0 Replies

It's the end of summer and time to get back to work. However, are you noticing that the soft summer season seems to be lasting a bit longer?We think it is more than just seasonal - and in fact - have…Continue

Tags: automotive, repair, owners, shops, part

Cut your Floorplan rate in half

Started by Chad Gutschow in Social Media Marketing Aug 23, 2014. 0 Replies

Banking the with the most competitive Automotive Floor-Plan Lender will increase your profit marginWe offer Franchised and Independent Auto Dealers integrated financial solutions to help you sell…Continue

Millennials "bypass" social media? Really?

Started by Matthew Russo in Social Media Marketing Aug 16, 2014. 0 Replies

Recently, AutoTrader.com ran their own survey of 1,900 car buyers (300 of which were millennials) and came to the conclusion that "just 1 percent of car buyers use social sites to shop for a…Continue

Social Media Report

Started by Matthew Russo in Social Media Marketing Aug 12, 2014. 0 Replies

Greetings everyone. Our company - Social Auto Leads - is putting together a report on the state of social media within individual dealerships. If you would like to participate (either anonymously or…Continue

Mitsubishi Cars in KC

Started by Neal Weaver in Social Media Marketing Apr 22, 2014. 0 Replies

Visit Northtowne Mitsubishi Kansas city to learn about new Mitsubishi, used car & auto repair. Premier KC Mitsubishi dealer providing the 2013-2014 Lancer, Outlander, Mirage, lancer Evolution,…Continue

Tags: KC, in, Car, Mitsubishi

Mazda Cars in KC

Started by Neal Weaver in Sales and Selling on the Social web Apr 22, 2014. 0 Replies

Northtowne Mazda website offer you cars like the 2014 Mazda Mx-5, a crossover like the CX-5, or an ultra-efficient passenger car like the 2013 Mazda6 & 2013 Mazda3, our website offers an…Continue

Tags: Dealership, Mazda, City, Kansas

Do social media sites help dealers?

Started by Pat McKemy in Traffic Apr 16, 2014. 0 Replies

FaceBook, Twitter, Google Plus and some other social media sites are being used by businesses for quite some time now. Even I am one of those but do these sites really help your business is what I…Continue

Tags: media, social, Facebook

Do reviews help a business?

Started by Pat McKemy in Traffic Feb 10, 2014. 0 Replies

I would like to know what role do positive or for that matter negative reviews help a website or business gain traffic, leads or conversions. Is it true that positive reviews can help a business…Continue

7 marketing strategies to sell more inventory in 2014

Started by Michael Badders in Uncategorized. Last reply by Michael Badders Jan 24, 2014. 1 Reply

Everyone wants to increase sales, so what is NEW in your marketing plan to help you reach your 2014 sales goals?  Do you have any of the following 7 strategies in your marketing mix?  If so, which…Continue

Tags: Sales, Mobile, Social, Software, Youtube

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