Automotive Social Media Marketing
Social Networking and Reputation Management Strategy for Car Dealers
Automotive Social Media Marketing is an online exchange for the strategies and practices car dealers use to leverage social media marketing.
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Pat McKemy commented on John Sternal's blog post Used Car Values Make Unexpected Changes During Spring Market
Chad Gutschow commented on Chad Gutschow's blog post Floorplanlending.comJohn Sternal posted a blog postPat McKemy commented on John Sternal's blog post Full-Sized Pickups Fare Better Week After Weekjeniffer Thomas posted an eventPat McKemy commented on Automotive Social Media's blog post Facebook and Twitter Launch New Ad Targeting Tools to Drive Ad RevenuePat McKemy commented on JD Rucker's blog post Why Your Posts are Seen (or go unseen) on Facebook News FeedsPat McKemy commented on Chad Gutschow's blog post Dealership Floorplan LoansPat McKemy commented on Chad Gutschow's blog post Dealership Floorplan Loans
Posted by John Sternal on May 21, 2013 at 1:53pm 0 Comments 0 Promotions
Here is the latest used car market report from Black Book. Each week as we look at the most recent overall market changes, we are trying to identify any movements or consistencies in the market that will support the dealers, lenders and remarketers in their next steps in business. Is there a segment showing strength or weakness or a changing trend? This…
Posted by John Sternal on May 16, 2013 at 12:44pm 1 Comment 0 Promotions
Here is the latest used car market report from Black Book. As the feedback arrived from the Black Book survey personnel who attend the auctions across the country every week, what a variety of opinions were presented. From slow, to many no-sales, to a couple indicating a flat market with the other side of the spectrum described as buyer interest being up, pickups with strong activity and older units selling…
Continue Posted by John Sternal on May 14, 2013 at 2:30pm 0 Comments 0 Promotions
The latest car lease credit approvals data show 2013 has started out with the strongest credit health since the recession. According to credit approvals data from Swapalease.com, the nation’s largest automotive lease marketplace, 77.3% of customers were approved during April, up from 70% during the previous month.
Credit remains the lifeblood of car leasing, and lenders…
Posted by John Sternal on May 13, 2013 at 2:24pm 0 Comments 0 Promotions
Here is the most recent used car market report from Ricky Beggs and Black Book. A few months back we talked about the effects on the used auction activity, especially on the physical lanes, when we have a fifth week of the month of auctions. While attending a manufacturer related meeting this past week I had a remarketer say the reason for more no sales during this past week was due to the extra week of activity for the month. We did have several …
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Started by JD Rucker in Social Media Marketing. Last reply by Mark Preston Dec 22, 2012. 1 Reply 0 Promotions
Every few months (it's actually been over…Continue
Tags: Social Media, Tools
Started by Aileen Crass in Wordpress Oct 11, 2012. 0 Replies 0 Promotions
October 09, 2012Introduction of New Brand Identity Accompanies Expansion of Products & ServicesAileen CrassCorporate Marketing Manager513-354-8614 Mason, OH – October 9, 2012 – OneCommand (…Continue
Started by Mike Fox in Social Media Marketing May 28, 2012. 0 Replies 1 Promotion
Do you know why car mirrors say that objects in the mirror are closer than they appear?Continue
Tags: insurance, claim, glass, repair, windshield
Started by JD Rucker in Social Media Marketing. Last reply by Pat McKemy May 23, 2012. 1 Reply 0 Promotions
One of the best parts about this community is its focus on social. There are so many poor resources out there - AutomotiveSocial is one of the good ones. Its sister site,…Continue
Started by Pat McKemy in Social Media Marketing Apr 10, 2012. 0 Replies 0 Promotions
Share your views on how to keep your car safe. Also feel free to share some tips that can be used daily to maintain your car and increase its life.Continue
Started by Pat McKemy in Social Media Marketing. Last reply by Pat McKemy Mar 30, 2012. 2 Replies 0 Promotions
Don't be fooled into thinking that all auto glass and auto glass shops are the same. Here at First Call Auto Glass we guarantee you a safe and properly installed windshield. We believe that your…Continue
Started by Glynn Rodean in Social Media Marketing Dec 22, 2011. 0 Replies 0 Promotions
I know Christmas is not until Sunday, but I wanted to let everyone know, Christmas should be year round give thanks for all, He who has not Christmas in his heart will never find it under a tree.…Continue
Started by Glynn Rodean in Interaction and Engagement Dec 6, 2011. 0 Replies 0 Promotions
Imagine just for a moment you or each one of your representatives were able to save one deal a day. How much easier would each month, quarter and year be? How much less scrambling at the end of the…Continue
Started by Bill Goodfriend in Uncategorized. Last reply by John Miller Sep 9, 2011. 2 Replies 0 Promotions
Seriously, I gotta cut it off at ASMM. This is too much! If you know me feel free to connect. Thanks in advance and have a wonderful day.
Started by Tony White in Uncategorized Jun 21, 2010. 0 Replies 0 Promotions
There are so many different ways to use social media and just about everyone and every corporation has their own rules. Who is right? Who do you believe? I believe social media companies are just…Continue
Added by J.D. Rucker on May 17, 2013
Added by J.D. Rucker on May 17, 2013
Added by J.D. Rucker on May 21, 2013
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Dealership Floorplan LoansAdded by Chad Gutschow on May 4, 2013 |
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Dealership Floorplan LoansAdded by Chad Gutschow on May 4, 2013 |
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Only One Used Car Segment Shows Greatest ChangeAdded by John Sternal on May 1, 2013 |
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Positive Brand Retention & Brand Loyalty Come Out Of Lease Pull Ahead ProgramsAdded by John Sternal on April 26, 2013 |
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Used Car Values Make Unexpected Changes During Spring MarketAdded by John Sternal on May 16, 2013 |
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Why Your Posts are Seen (or go unseen) on Facebook News FeedsAdded by JD Rucker on April 30, 2013 |
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Key Car Segments Start To TurnAdded by John Sternal on April 23, 2013 |
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Full-Sized Pickups Fare Better Week After WeekAdded by John Sternal on April 11, 2013 |
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Facebook and Twitter Launch New Ad Targeting Tools to Drive Ad RevenueAdded by Automotive Social Media on November 12, 2012 |
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Increase your net profit and improve your cash flowAdded by Chad Gutschow on March 24, 2013 |
Added by J.D. Rucker on May 17, 2013
Added by J.D. Rucker on May 17, 2013
Added by J.D. Rucker on May 21, 2013
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The Truth About Your Data almost always begins with contracts.
I know that dealers are often unaware of the full content and ramifications of vendor and services contracts, and that's why the vendor's sales…
Join the PCG Digital Marketing team tomorrow, May 23, at 1PM EST as they discuss advanced metrics for measuring success. Lead by Chief SEO Strategiest Matthew O'Such, this free webinar will help dealers understand how to use Google Analytics and other website platform reporting tools.
Don't miss out, click the link below to register:
For any car owner, keeping a vehicle’s value high is important. That applies to everything from that shiny new RV to your daily driver and even your college student’s knockabout car. The problem is that there are myriad threats out there that can take a very serious toll on the resale value of a vehicle. Some of these are obvious things, but some are insidious and you might be losing money by the day. Knowing what threats lurk out there in the wide world and how to protect against them are…
Here’s the sad truth about the way that most dealers are posting their inventory to Facebook. It’s not getting seen. None of it. Not at all.
Currently, there are three primary ways that dealers are posting their inventory to Facebook. The most common method is to have a tab on their Facebook page with their inventory. This doesn’t work. The…
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