Professional Network for Best Practice Marketing Strategies and Tactics
Look in the bottom right hand corner of the search image above. Those are other dealers listed as options under their Google Local profile…Continue
One of the best parts about this community is its focus on social. There are so many poor resources out there - AutomotiveSocial is one of the good ones. Its sister site,…Continue
JD Rucker has not received any gifts yet
For a decade now, businesses and marketers have attempted to decipher the jumbled mess of social media and turn it into a true ROI generator. Hundreds of thousands of Ponce de Leóns have explored the social media countryside in search of the ultimate prize - tangible benefit from social media…Continue
We've been very careful with how we approach inventory marketing on dealer websites. On one hand, we know that a dealer's inventory is the primary lead and sales driver for dealers. On the other hand, the concept of driving everyone directly to inventory is a flawed one. Sometimes, it's better to put…Continue
I can already hear the vendors scrambling to put together their rebuttals. I'm not going to dwell on the issue, but it's an important one to note.
For most dealers, it's okay to be in the mix. As long as you're on the first page on Google for the major keywords, you're doing just fine. Aggressive…Continue