Automotive Social Media Marketing
Social Networking and Reputation Management Strategy for Car Dealers
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Pat McKemy commented on John Sternal's blog post Full-Sized Pickups Fare Better Week After Week
Pat McKemy commented on John Sternal's blog post Only One Used Car Segment Shows Greatest Change
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Pat McKemy commented on John Sternal's blog post Positive Brand Retention & Brand Loyalty Come Out Of Lease Pull Ahead Programs
Pat McKemy commented on John Sternal's blog post Strong Finish For Dealers & Remarketers In The Month Of March
John Sternal posted a blog post
John Sternal commented on John Sternal's blog post Key Car Segments Start To Turn
Pat McKemy commented on John Sternal's blog post Key Car Segments Start To Turn
John Sternal posted a blog post
Pat McKemy commented on John Sternal's blog post Traditional Tax Season Market Causes Change in Used Car Market?
John Sternal posted a blog postPosted on May 21, 2013 at 1:53pm 0 Comments 0 Promotions
Here is the latest used car market report from Black Book. Each week as we look at the most recent overall market changes, we are trying to identify any movements or consistencies in the market that will support the dealers, lenders and remarketers in their next steps in business. Is there a segment showing strength or weakness or a changing trend? This…
Posted on May 16, 2013 at 12:44pm 1 Comment 0 Promotions
Here is the latest used car market report from Black Book. As the feedback arrived from the Black Book survey personnel who attend the auctions across the country every week, what a variety of opinions were presented. From slow, to many no-sales, to a couple indicating a flat market with the other side of the spectrum described as buyer interest being up, pickups with strong activity and older units selling…
ContinuePosted on May 14, 2013 at 2:30pm 0 Comments 0 Promotions
The latest car lease credit approvals data show 2013 has started out with the strongest credit health since the recession. According to credit approvals data from Swapalease.com, the nation’s largest automotive lease marketplace, 77.3% of customers were approved during April, up from 70% during the previous month.
Credit remains the lifeblood of car leasing, and lenders…
Posted on May 13, 2013 at 2:24pm 0 Comments 0 Promotions
Here is the most recent used car market report from Ricky Beggs and Black Book. A few months back we talked about the effects on the used auction activity, especially on the physical lanes, when we have a fifth week of the month of auctions. While attending a manufacturer related meeting this past week I had a remarketer say the reason for more no sales during this past week was due to the extra week of activity for the month. We did have several …
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