Social Networking and Reputation Management Strategy for Car Dealers

Stan Sher Cherry Hill, NJ United States: Promote

0 members promoted this; Share on Facebook

Share Twitter

Blog Posts (47)
Discussions
Events
Groups
Photos
Photo Albums
Videos (13)

Stan Sher's Friends

View All

Gifts Received

Stan Sher has not received any gifts yet

Give a Gift

Stan Sher's Page

Latest Activity

Stan Sher posted a blog post

Transforming The BDC: Part 1

After seeing the tremendous success that my last series of blogs "Transforming the Dealership" has brought in terms of visibility and feedback I have decided to start a new series to focus strictly on the BDC. As a dealership trainer and consultant I am sure having an amazing fall and winter season this year because I am working with dealerships on extended full time projects. I am talking about wrapping up my sleeves, putting in the hours, creating magic, and not forgetting where I came…See More

Dec 20, 2012

0 Comments 0 Promotions

Stan Sher promoted Stan Sher's blog post The Internet Manager of 2013

Dec 7, 2012

Stan Sher posted a blog post

The Internet Manager of 2013

Just the other day I was talking to a dealer that was looking for a new Internet Manager. This is a small dealership that represents two up and coming franchises and sells about 100 units per month. They have 2 Internet coordinators and are looking to add a manager. The previous manager left to go work for a vendor for similar pay and less hours over a month ago.Here is a dealership that has an internet department that is running with no process and no real idea of how to measure the results…See More

Dec 7, 2012

0 Comments 1 Promotion

Stan Sher posted a blog post

Transforming The Dealership Part 3 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 3 of a live dealership case study in which I am working on. It has been two weeks since Part 2 was published. I was away in Chicago consulting another client and also handling the Internet Sales 20 Group. I came home to a major hurricane which slowed things down considerably. But here is what we were able to accomplish.CRM:We have…See More

Nov 10, 2012

0 Comments 0 Promotions

Stan Sher's 2 blog posts were featured

Nov 3, 2012

Stan Sher promoted Stan Sher's blog post Transforming The Dealership Part 2 - A Live Week By Week Case Study (Dealer eTraining)

Oct 20, 2012

Stan Sher posted a blog post

Transforming The Dealership Part 2 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 2 of what is a major real live hands on case study. Last week I wrote Part 1. For those of you that missed it, click here to catch up on what you may have missed.We ended last week with starting to get more social media plans installed. We also started a picture and video policy. However, The major thing was CRM and…See More

Oct 20, 2012

0 Comments 1 Promotion

Stan Sher posted a blog post

Comparison of Image Sharing Sites for Potential SEO Benefit - Flickr is the best

So I am working on various digital marketing efforts for this dealership and I decided to do some research to see what photo sharing sites have the best benefits. I mean I know Flickr to be the best but it has been a while since I last researched. I figured photobucket , shutterfly, and others would have similar results. Well I came up with a nice comparison that shows Flickr to be the ultimate site hands down.Here is the link to check it out:…See More

Oct 17, 2012

0 Comments 0 Promotions

Stan Sher's blog post was featured

AutoCon 2012 Review - Stan Sher of Dealer eTraining

AutoCon 2012! AutoCon 2012! AutoCon 2012! Phew...By now I am sure that if you are reading this that you are aware that AutoCon 2012 is over. I am sure that you have been bombarded with emails, blogs, and social media posts promoting the ultimate Automotive Dealership Digital Conference. Well, AutoCon has been over for the past 5 days. Those of you that know me know that I like to write reviews after I attend a conference or convention. Let me…See More

Oct 13, 2012

0 Comments 1 Promotion

Stan Sher posted a blog post

Transforming The Dealership Part 1 - A Live Week By Week Case Study (Dealer eTraining)

Welcome to Part 1 of what will be a major real live hands on case study. Less than 2 weeks ago, I was contacted by a dealer principal of a dealership within an hour from my home. The owner is a female and a real entrepreneur that is a partner in two other dealerships and also owns a wireless retail business with multiple locations. The store is a family environment and has been in business for over 30 years under her control.She was looking for someone to come in and really help the…See More

Oct 13, 2012

0 Comments 0 Promotions

Ralph Paglia and Stan Sher are now friends

Oct 9, 2012

Stan Sher posted blog posts

Oct 6, 2012

Stan Sher posted a blog post

DealerSocket - Apple Honda Riverhead NY Case Study

http://www.dealersocket.com/public/pdf/casestudies/apple_honda_wins_automotive_internet_sales.pdfApple Honda Wins automotive internet sales Dealership of the Month Using DealerSocket CRMEric Nichols serves as Internet sales manager for Apple Honda in Long Island, NY. A month before Nichols began his position in April 2011, Apple Honda made the switch to DealerSocket…See More

Oct 1, 2012

0 Comments 0 Promotions

Stan Sher posted a blog post

KPA Offers 7 Scholarships to Attend the Internet Sales 20 Group

We don’t promote conferences very often. Those who have seen KPA at conferences know that we attend nearly all of them, speak at most, and engage with dealers as our primary reason for going. These things make promotion of the events challenging as we know that we’re getting a benefit from them so it’s almost like “double dipping” when we promote them as well.Every now and then, one comes…See More

Sep 29, 2012

0 Comments 0 Promotions

Stan Sher promoted Stan Sher's blog post The Selling Process…has it changed?

Sep 25, 2012

Stan Sher posted a blog post

The Selling Process…has it changed?

Does your dealership have a BDC or Internet Sales Department? When appointments show up to the dealership, is there a set process to handle these customers? Let me let this thought process for a second…Ok, so right now you are probably realizing that you do have these departments yet they are under performing. Perhaps you have trained your sales staff in the basic methods of the road to the sale or you might have just hired a few “green peas” and thrown them out on the floor to learn as they…See More

Sep 25, 2012

0 Comments 1 Promotion

Profile Information

Your company, business, employer or organization's full name: Dealer eTraining

Your Job Title or Position: President

Phone Number for Automotive Social Members to reach you (displayed): (732)925-8362

Email Address for Automotive Social Network Members: stan@dealeretraining.com

URL for you or your company's primary website. Example: www.AutomotiveSocial.com: http://www.dealeretraining.com

Your automotive industry affiliation categories (check all that apply): Auto Industry Supplier, Automotive Consultant, Marketing Consultant, Social Media Consultant, Writer Blogger or Journalist, Car Guy, Social Media Marketing Professional, Reputation Management Consultant, Reputation Management Services Provider

You or Your campany's Facebook "Profile" or "Fan Page" URL... example: http://facebook.com/AutomotiveSocial: http://facebook.com/ssher

You or Your Company's Twitter profile URL... Example: http://twitter.com/ScottMonty: http://twitter.com/stansher

You or Your company's YouTube "Channel" URL... Example: http://www.youtube.com/AnciraAutoGroup: http://youtube.com/stansher

Use this text box to describe you or your company's mission statement, products, services, objectives, etc. You may insert basic HTML code in this area, and this is part of the content that is submitted for spiders to index...: Our goal is to help automotive retailers produce better digital sales and marketing results utilizing some of the most powerful best practices in the automotive industry.

Stan Sher's Videos

Stan Sher's Blog

Transforming The BDC: Part 1

Posted on December 20, 2012 at 12:49am 0 Comments 0 Promotions

Continue

The Internet Manager of 2013

Posted on December 7, 2012 at 12:40am 0 Comments 1 Promotion

Here is a dealership that has an internet department that is running with no process and no real idea…

Continue

Transforming The Dealership Part 3 - A Live Week By Week Case Study (Dealer eTraining)

Posted on November 10, 2012 at 10:37am 0 Comments 0 Promotions

Continue

Transforming The Dealership Part 2 - A Live Week By Week Case Study (Dealer eTraining)

Posted on October 20, 2012 at 10:30am 0 Comments 1 Promotion

Welcome to Part 2 of what is a major real live hands on case study. Last week I wrote Part 1. For those of you that missed it, click here to catch up on what you may have missed.

We ended last week with starting to get more social media plans installed. We also started a picture and video policy. …

Continue