Professional Network for Best Marketing Strategies and Sales Tactics
Vehicles are evolving to meet consistently increasing consumer demands for convenience, interactivity, and connectivity. In 2015, 15% of new vehicles were considered connected and by 2020 …Continue
Added by Larisa Bedgood on May 31, 2016 at 6:14am — No Comments
Swapalease.com, the nation’s largest car lease marketplace, recently completed an online survey presented to more than 2,500 drivers across the U.S. to gauge their appetite for leases deals on used cars and trucks. The company also commissioned a similar survey presented to 250 automotive executives at dealerships across the country on their desire and plans to offer more lease deals on used cars and trucks.
The opportunity for lease deals on used cars and trucks may be ripe. 78.7% of…Continue
Added by John Sternal on May 31, 2016 at 5:51am — No Comments
Anyone tried to use 360 degree imagery of stock on their forecourt?
Based in Scotland and only one week old. We are a digital marketing company that's a little different.
We help car dealers embrace 360° photography with embeddable images that can show your cars interior using technology that was reserved for big player dealers with equally big budgets.
We provide training via video, along with the equipment then you send us the images - we perform our magic…Continue
Added by Neil Weightman on May 30, 2016 at 8:06am — No Comments
Renault Kwid has already storm the Indian entry level car segment with its fantabulous numbers thanks to its novel design approach. In an overcrowded segment with cars like Maruti Alto 800 which has been dominating the market for ages along with Hyundai Eon, the Kwid still manages to retail over 9,000 units a month. To top it, it already crossed more than 1, 25,000 confirmed bookings since launch. The car has been consequently posting an impressive growth…Continue
Added by Daina Martin on May 25, 2016 at 3:11am — No Comments
Not only do they look cool, these motorcycle accessories will keep you safe and make the ride even more enjoyable. Without some of these accessories you should not even think about sitting on the bike, while others, you should buy as soon as you save some bucks.
Even if you do have a garage, you should think about…
Added by Jasjiv Saluja on May 24, 2016 at 10:00pm — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the…Continue
Added by Black Book on May 24, 2016 at 1:14pm — No Comments
Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, today announced a distribution agreement with Gauss Digital Marketing to leverage Bullseye Prospecting as a resource to streamline efficiencies and elevate profit potential in auto dealer customer campaigns.
Powered by Black Book, Bullseye Prospecting is a comprehensive, all-inclusive platform designed to help marketing agencies automate customer…Continue
Added by Black Book on May 24, 2016 at 1:11pm — No Comments
Email marketing continues to be one of the most effective online marketing strategies that dealerships can conduct. In fact, nearly 75% of adults say that email is their preferred method of communication (Apogee Results).
Added by Larisa Bedgood on May 24, 2016 at 4:41am — No Comments
I want to share with you a good article that might help you better extract web data for your automotive business.
We've heard a lot of things about big data. And today we will talk something about the relationship between big data and web data capture.
“Advances in data gathering, computing power and connectivity mean that we have more information than ever before at our…Continue
Added by Nora Choi` on May 19, 2016 at 1:30am — No Comments
Car shoppers today are online before they ever step onto your dealership’s lot. And while this trend is not new news, a study commissioned by Cox Automotive through IHS Automotive confirmed that this is new normal for car shopping. Although dealerships may understand this, many have not made the switch from…Continue
Added by Larisa Bedgood on May 17, 2016 at 8:00am — No Comments
Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, unveiled its May residual forecast illustrating the downward pressure on prices that increased supply will continue to have over the next few years.
Black Book forecast data show that residuals on an average three-year-old vehicle will dip from the current three-year retention of 52.0% in 2016, to 47.8% by 2019. Retention values on a…Continue
Added by Black Book on May 17, 2016 at 7:54am — No Comments
Think it's not possible to spend just $25k for an Aston Martin that was originally priced at $130k? It is, and there are several other "super cars" going for cheap these days, as well.
Black Book's Collectible Cars editor, Eric Lawrence, offers up the following bargains on exotic, high-end luxury and overall fun cars. Here is a listing of several cars, what they were originally priced at and what they're now going for at auction.
Here are some cheap…Continue
Added by Black Book on May 11, 2016 at 10:25am — No Comments
Mobile devices are rapidly changing the way that consumers research, shop and make purchases. According to the J.D. Power 2015 New Autoshopper Study, 51% of respondents said they used a smartphone or tablet to help find the make, model, price and…Continue
Added by Larisa Bedgood on May 10, 2016 at 5:31am — No Comments
According to some statistics, dealers appreciate participation on the sold systems in order to increase their sells. But there is the problem to choose reliable posting service. Everyone cares about how can they effectively and efficiently reach their local market? After some time of researching, we decided to list the most common resources, which are used for car posting by millions of dealers. Take a closer look at it and choose the best for your…Continue
Added by Maria Smith on May 10, 2016 at 4:33am — No Comments
Repo cars might be on an individual’s list of priorities, but it is very important to know how to go about the whole purchase process properly in order to land the perfect vehicle to suit one’s needs exactly.…Continue
Added by Georgia Moore on May 9, 2016 at 11:44pm — No Comments
A car lease lets you own a new vehicle or an used vehicle without paying a large sum of cash or taking out a loan. To lease a car you simply make a down payment that is less than 20% of the total value of the car you would pay to buy. The rest amount is followed by monthly payments for the term of the lease. When the term expires you can return the car or renew your lease agreement. This is system in which used cars are given lease at New York.…
Added by Boris Maksumov on May 6, 2016 at 8:30pm — No Comments
According to Black Book® data, the average price of a used vehicle for model years 2010-2014 depreciated by just -0.1% during April, signaling what is usually the last strong month of the spring season.
At the close of 2015, twelve-month truck depreciation was just –9.2% compared with –18.2% for cars. However, the last twelve-months of results show depreciation rising to -14.3% for trucks and -20.6% for cars. More noteworthy, the twelve-month annual depreciation shows the gap between…Continue
Added by Black Book on May 6, 2016 at 6:40am — No Comments
All the talk in auto leasing lately centers around used lease options. Toyota and Ally Financial recently announced expanded programs for used leases.
But how much would your monthly payments be on a used lease? Consumers would expect those monthly payments to be even lower since it's a three-year-old vehicle. But by how much?
National online auto lease marketplace, Swapalease.com, recently conducted a comparison of monthly payments on two popular trucks today, a 2016 GMC Yukon…Continue
Added by John Sternal on May 5, 2016 at 10:46am — No Comments
Black Book, a division of Hearst Business Media that provides new- and used-vehicle valuation services and custom data licensing solutions, today announced a distribution agreement with HP360 that enables the full-service marketing company to offer Bullseye Prospecting, a turnkey solution for its dealer clients looking to launch more efficient marketing campaigns.
"Bullseye Prospecting allows our team to expand our 360-degree marketing concept throughout our entire network of…Continue
Added by Black Book on May 5, 2016 at 6:13am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…Continue
Added by Black Book on May 4, 2016 at 8:06am — No Comments